27. Ask your email subscribers to follow you on Twitter. Let them know about interesting discussions, chats or topics they can expect to find if they follow you.
28. Help others rather than just pushing your own stuff. Twitter is about helping, making connections and providing great content, not about selling your stuff. Become known as someone who puts the needs of others first, and your follower count will grow organically.
29. Use Twitter search to find users who share your interests. Follow them, engage with their content and wait for them to follow you back!
30. Participate in Follow Friday (#FF). Regularly add new followers and suggest users others should follow. Getting connected and being a connector are both key to increasing your follower count.
31. Retweet influencers and give valuable feedback. Check out this post for details on how to use this technique to get influencers to notice and follow you!
32. Tweet the same content multiple times. Moz estimates the lifespan of a tweet at around 18 minutes. How many of your followers are actually on Twitter in those 18 minutes? Tweet out your links multiple times over the course of a day or two to give your tweets as much visibility as possible.
33. @mention users in your tweets, asking them for input. It’s hard to resist responding to a question when you’re asked by name!
34. Link to your Twitter profile on your other social media profiles.
35. Always reply to questions. Not only is this just good etiquette, but it sends the signal that you actually notice and care about your followers, and that you’re worth following.
36. Post engaging, informative content. This should go without saying, but I’ll say it anyway. Posting what you had for lunch, or your opinions about world politics, or random thoughts about life are fine, but without a solid base of valuable, relevant content, your follower count will never increase.
38. Tweet often, but not in bursts. A Korean research study showed that a common reason why people unfollow is due to too many tweets in a short period of time.
39. Try tweeting between 1pm and 3pm when Twitter traffic is at its peak.
40. Be a generous retweeter. People like to know you’re not only listening, but that you’re willing to spread the Twitter love. The more you retweet, the more likely you are to be retweeted, and the more followers you’re likely to attract.
41. Add questions in your retweets (if possible) to increase engagement and visibility.
42. Share news that’s relevant to your audience. News is one of the most retweeted types of content.
43. Regularly offer your followers exclusive coupons. 94% of Twitter users follow brands for the discounts and promos.
44. Don’t buy fake followers! While it may be tempting to boost your numbers by paying for fake followers, these followers will never add any value to your business. Not only that, but engaging in this process may lead to your account being suspended.
45. Use Followerwonk to find new people to connect with, and to find out which activities typically drive the most new followers to your account.
46. Find and follower your LinkedIn connections on Twitter. Here’s how to do it.
47. Make sure you have a tweet button next to each and every post on your blog.
48. Don’t focus on yourself. Tweets that contain a self-reference get retweeted less often than those that don’t.
49. Use Twitter cards to increase visibility and engagement. Add some simple code to your site, and anytime someone tweets your content, the rich media you’ve included (images, videos, etc.) will show alongside their tweet.
50. Use words like ‘you’, ‘twitter’, ‘please’ and ‘retweet’, that are more likely to get retweeted. Some words to avoid in your tweets? ‘Game’, ‘going’, ‘haha’ and ‘lol’.